From bloggers to butcher shops, today everyone strives for an excellent online presence. And web builders act as an excellent aide in this.
But this blog shows web builders through a different lens, one that is not readily visible. Let’s see 5 reasons why website builders are a very bad choice for your business.
1.Website Builders Have Bloated HTML That Undermines Website Quality
Earlier coding was written by expert web developers. But with web building tools, the coding of web builders is readymade. The only problem though is that, behind those perfectly designed web pages, are bloated and unclean piles of codes.
Botched HTML leads to weak Website speed
As you can only see the design and aesthetics, this issue remains invisible. Due to useless extra codes and unnecessary code elements, website speed and performance are severely damaged. As a result, your website never appear on search engines.
Due to this, many websites are forced to start afresh. Like an update or a complete redesign. But how to know if a website needs a revamp or redesign?
2. Web Builders Care a Dime About Search Engine Rankings and Optimization (SEO)
Honestly speaking, website builders aren’t much bothered about SEO.
SEO is a lengthy and complicated process. Also, there are secret time-tested search ranking tricks experienced SEO experts use for great search engine rankings. But, web builders are more interested in the structure and functioning of the website.
However, due to this, things like website speed, user experience, and uniqueness take a hit. To overcome this, open source CMS platforms are a better choice than website builders.
Web Builders Underperform Optimization
Unfortunately, using things like, Artificial Intelligence for generic content nullifies the professionalism and personality that your website exudes.
Moreover, piles of unclean coding run the website slower. Due to all this, your website stays out of focus on search engines.
3. Jack of All Trades But Master of None Web Builders
How much ever you compare, read, and analyze, you will never have a website builder that will give 100% of what you desire. As a result, choice paralysis is quite common.
Free Trials Don’t Help Either
Most web builders offer only a few days of free trials. Due to such a short period, it is pretty difficult to zero in on problem areas.
Knowing what works and how to make it work, needs expertise. Something, that comes with numerous trials and experience. And that exactly is the difference between an experienced web design agency in Mississauga and that of an AI driven website builder.
Also, Online Reviews Can be Misleading
4. There is Nothing Actually Free
Many website builders propose themselves as free.
Beware, as that isn’t 100% percent true. This is because, you will have to cough up some or the other charges like domain, hosting, online payment commissions, etc.
“When Something is Free, You Are the Product”
Domain to hosting, with all under their aegis, your website will be at the mercy of the builder. Any downtime or technical issues, and you bear losses. Not only that, migrating to a different web builder isn’t possible either.
Free Websites are Earning Medium for Website Builders
And an Advertising Medium Too…
As compared to buying a custom domain name, registering a free subdomain is bad. This is because,www.websitebuilder.yourname.com is harder to rank on search engines than www.yourname.com. Also, it fails to draw customer attention as well as are forgettable.
Important Web Elements Come With a Price Tag
In case, you go for a free website building using Weebly, Web flow, etc. the necessary elements like domain name, hosting, custom design, premium images, SEO, etc., all come under premium services.
Also, you don’t have a clear idea of the type and cost of SSL certificates or web hosting that the web builders offers.
You Don’t Own 100% of Your Website Anytime
Unlike custom-built websites, up until you keep on paying the rent to use their platform, website builders will stop you from accessing the website. This severely blocks the smooth functioning of your website.
Recurring Charges as You Progress
Firstly, with inflation on the rise, charges for hosting, domain name, third-party integration prices too will subsequently rise.
Secondly, as the business grows, so will the need for your website to scale up. And then, you will need to pay for availing the needed services.
5. Not The Right Choice For The Long Run
There is a dark side to website builders that people often don’t realize until they run deep into web builders.
Degraded User Experience
Google prioritizes user experience highly. That’s why, it expects websites to offer fantastic user-centric functionalities, intuitive navigation and well-maintained websites. This is only possible with custom-made websites.
Limited Good Options
Website builders are not as great as they seem. Though there are hundreds of templates, features or third-party apps, one that will suit your needs, and most importantly, will work in sync with each other is limited. And this hampers future modifications.
Difficulty in Migration
Not only that, in case you want to migrate to a different web builder, you will have no option but to rebuild the website from scratch. Which is in short, a waste of time, hard work, and effort.
Run Website at an Affordable Price with Support From Experts
Your business will grow over the years and so will its needs. At those times, you will inadvertently need to again reinvest in building a custom website from scratch. Secondly, just like fast foods, web builders, though lucrative are bad for the business.
It’s a myth that website creation is costly. You just need to approach the right web design service provider. Cube InfoTech, a web design and digital marketing company in Mississauga is committed to providing affordable web-building services for small to medium businesses and startups. They also create websites using web builders like Shopify, BigCommerce and CMS like WordPress, Drupal, etc.
Here you’ll find various articles that guide about types of e-commerce websites, strategies of e-commerce, etc.
Here you’ll find various articles that guide about types of websites, complications in website development, etc.
Various articles to know about types of digital marketing strategies, pros & cons of digital marketing platforms, etc